GURNEY

CREATING PERTH’S NEWEST BRAND AGENCY

You wouldn’t trust a chef that didn’t eat their own food. That’s why we practice what we preach, below are just some of the touchpoints created during our brand development. We hope you like branding puns mixed with lyrics on posters.

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ACTIVATING
THE BRAND

PEOPLE NEED TO KNOW WE EXIST JUST LIKE THEY NEED TO KNOW YOU EXIST

Like every new brand we spent the initial part of our journey going through BRAND ACTIVATION. We needed people to know we exist and to keep us top of mind when thinking of engaging an agency for brand related services. That’s why we sent these posters to approximately 200 marketing managers and coordinators working in some of Perth’s medium-large sized businesses.

The posters have been received well and as a means for growing BRAND AWARENESS has worked great due to the fact that at least 12 times of the year we’ll be top of mind in those specific businesses.

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